Poster, Prokofiev; Digital print

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2018

2024

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0407, London Symphony Orchestra Identity, 2017

Its medium is https://www.youtube.com/watch?v=oktpzgktnky&.

In four posters, tall white letters spell out the names of composers. A line of motion wipes across the letters, distorting their shape. Behind the letters is a spiky mass of lines and planes, rendered with 3D graphics software. The Partners in London created this graphic identity for the London Symphony Orchestra's 2017/18 season. The typography and illustrations are inspired by the bodily movements of the conductor and by parts and pieces of musical instruments.

The Partners (London, UK, founded 1983) for London Symphony Orchestra; Courtesy of The Partners

  • Video, 41 seconds

  • Posters, Prokofiev, Berlioz, Stravinsky, and Debussy

    Digital prints

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This object was previously on display as a part of the exhibition The Senses: Design Beyond Vision.

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<ref name=CH>{{cite web |url=https://collection.cooperhewitt.org/objects/1159162187/ |title=0407, London Symphony Orchestra Identity, 2017 |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=23 April 2024 |publisher=Smithsonian Institution}}</ref>